We are an independent family optometrist located in Kew East, dedicated to providing the highest standards of personalised eye care to both adults and children.
We welcome you to experience the state-of-the-art eye testing technologies in our modern clinic and individual attention and care with our highly experienced, therapeutically-endorsed optometrist.
With our expertise on eye health, children's vision, orthokeratology, advanced contact lens fitting and myopia management, you can expect clinical excellence, great care and accurate results no matter how complex your eyes may be.
See us and discover why we are trusted and chosen by families across Melbourne. We are proud to serve the eye care needs of our local Kew and Balwyn communities, and beyond. It would be our pleasure to look after you and your family here at Eyecare Concepts Optometry.
Your eyes are our focus.
Eyecare Concepts is recognised as one of Melbourne's Top 3 best rated optometrists, 2018-2021.
BULK BILLED EYE TESTS AVAILABLE
*Medicare eligibility applies
Our advanced clinic is one of the most comprehensively equipped in Australia, to provide the highest level of clinical care to our patients. Some additional diagnostic tests, necessary for proper assessment and management of certain eye conditions, are not covered by Medicare and are charged separately.
SUITE 14, 828 HIGH STREET
KEW EAST VIC 3102
To our existing patients, please note this is our new clinic address. We relocated to our new home in June 2021. Just 700m east of our previous location, on the same street. Now vastly more spacious and featuring even more technologies than before. You'll love it!
LATEST COVID-19 UPDATE
From October 22nd, our clinic has returned to providing routine eye care to all patients. In accordance with health regulations, our staff are fully vaccinated and will be wearing masks. We ask that adults visiting the clinic wear a mask, and QR code check-in is required. Please do not attend if you feel unwell, have any flu symptoms or awaiting COVID test results. For your safety, all our instruments are thoroughly sanitised between patients. Please contact us if you have any questions about our COVID-19 policy.
OUR SERVICES & PRODUCTS
PHILIP CHENG — CLINIC DIRECTOR
Dr Philip Cheng graduated from the University of Melbourne in 2003 and has an extensive 18 years of experience as an optometrist and contact lens practitioner in Melbourne. He is therapeutically endorsed to prescribe ophthalmic medicines to manage and treat eye health conditions such as acute red eyes, infection, allergy, inflammation, glaucoma, myopia, dry eye and many others.
Passionate about providing the very best eye care experience to all, Philip has a special interest in children's vision, orthokeratology and myopia management. He is one of the best-known and respected myopia control practitioners in Australia. His vision for this clinic is to enhance people's lives through eye care and to give every child the opportunity for good vision and healthy eyes for life.
Philip has attained the prestigious Fellowship of the International Academy of Orthokeratology & Myopia Control (FIAOMC), and is a committee board member of the Orthokeratology Society of Oceania (OSO). Internationally-recognised for his expertise in the field of myopia management, Philip is a key opinion leader in the industry, a mentor for his peers, and is regularly invited to present lectures and author articles on myopia to educate practitioners around the world. He can consult in English and Cantonese.
Dr Loretta Li is a therapeutically endorsed optometrist, graduating from the University of Auckland with Honours in 2006. She has more than 15 years of experience in clinical optometry in Melbourne and Adelaide, with an interest in ocular disease and contact lenses. Loretta consults part-time in this clinic, and with her extensive knowledge and expertise in myopia management, is an integral part of our Myopia Team. She is also a Professional Services Associate at CooperVision Australia, a role which involves training and supporting eye care practitioners in the use of MiSight 1 day contact lenses for myopia control. Loretta is fluent in English, Cantonese and Mandarin.
OrthoK is a revolutionary way to see better. Instead of wearing traditional glasses or contact lenses, OrthoK sleep vision technology allows you to wake up with clear vision again.
Custom-designed clear moulds, made to the exact shape of your eyes are worn at night as you sleep. They comfortably and gently reshape your eye surface, correcting your vision by a precisely determined amount. OrthoK is suitable for both adults and children and for most prescriptions.
For kids and teenagers, OrthoK is a proven, safe and effective way to reduce the progression of short-sightedness, or myopia. Children love the freedom of being glasses-free for school, sports and activities.
Eyecare Concepts is one of Melbourne's most experienced providers of OrthoK vision treatment. We use the latest in customised 3D OrthoK technology to provide our patients with the best possible result. Join the many thousands of individuals in Australia and around the world enjoying clear vision with OrthoK.
Myopia control. The proactive approach of helping kids and teenagers avoid rapid eyesight deterioration associated with progressive myopia — commonly called 'short-sightedness' or 'near-sightedness'. Myopia is a multifactorial eye condition caused by abnormal elongation of the eyeball, typically in childhood and adolescence. Both genetics and the environment, such as time indoors, reading and screen time, play a role in myopia development.
The stretching of the eye in myopia is what causes distance vision to become increasingly blurred, requiring stronger prescriptions to see clearly. These irreversible structural changes are linked to higher risks of developing serious eye diseases and vision impairment in adulthood. Myopia-related eye diseases include glaucoma, cataract, retinal detachment and myopic maculopathy.
Regular glasses can only correct the symptoms of myopia, not the cause. Through advances in medical science and research, we now have interventions to treat the cause and help slow or even halt the abnormal eye growth in myopia. Prevention and early intervention are key to healthy eyes.
Video: What every patient needs to know about childhood myopia (short-sightedness).
SightControl is our individualised treatment program to slow the progression of your child's myopia with a full range of evidence-based treatments — including OrthoK night-time corrective lenses (OK lens), dual-focus daytime soft contact lenses (CooperVision MiSight 1 day), myopia control glasses (Hoya MiyoSmart DIMS spectacle lenses), atropine eye drops, and combination treatment strategies. Based on current scientific evidence, these treatments are safe and can effectively slow the progression of myopia by 50% or more.
As one of Australia's leading clinics in myopia management, we are equipped with the Zeiss IOLMaster 500 and Oculus Myopia Master for precise monitoring of myopia progression through measuring the eyes' axial length and charting eye elongation.
This biometric method is up to 10 times more sensitive at assessing progression than simply relying on prescription changes, allowing us to accurately detect changes earlier and tailor your child's treatment for the best possible outcome. By tracking a child's eye growth against normative growth curves, we can even predict the imminent onset of myopia before it occurs.
If your child already wears glasses for myopia, or if myopia runs in your family, see us for a comprehensive myopia assessment and expert advice on the best ways to prevent their eyes from worsening. Early detection and proper management of myopia gives your child the best opportunity of maintaining good vision and eye health — for life.